Session: Elevating Your Financial Wellness Impact Through Data-Driven Communications
Date: Tuesday, December 8, 2020
Location: Virtual
Time: 2:55–3:40 p.m. ET
You work hard to build compelling financial wellness programs. But what if you’re not getting the traction you expected?
In this session, learn how to utilize hyper-personalized analytics and the latest strategies for effectively engaging employees in their financial well-being, using insights from behavioral psychology and marketing. Additionally, the software company, Synopsys, will share their award-winning approach to engaging employees of all ages in their personal finances.
Speakers:
- Jonathan Price, SVP National Retirement Practice Leader, Segal Group
- Megan Yost, VP, Engagement Strategist, Segal Benz
- Kerstin Aiello, Director of North America Benefits, Synopsys Inc.