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Jennifer Benz May 26, 2015 1 min read

4 steps to unlocking the ‘why’ behind well-being

There’s a lot of talk about wellness, well-being, and how companies can get true value. We were excited to partner with Virgin Pulse on a new white paper, “The why behind well-being: Building a strong and strategic business case for employee well-being programs,” that outlines the four key steps employers need to create a successful well-being program that yields true and lasting ROI.

Download the white paper today, then join us this Thursday, May 28, as we offer detailed how-tos in building the business case for well-being programs in an exclusive webinar. The one-hour session, co-presented by Shawn LaVana of Virgin Pulse and myself, will show you how to secure C-suite buy-in for employee well-being at your organization. You’ll learn:

  • Tactics for a solid presentation that'll effectively make the case for your well-being strategy.
  • How to gain consensus around people-focused metrics like productivity, culture, and morale—while using profit-focused terms that matter most to executives.
  • Ways to frame discussions and set expectations around ROI that move just beyond health care cost savings.

We’ll be sure to leave time for ample Q&A.

Jennifer Benz

Jennifer Benz, SVP Communications Leader, has been on the leading edge of employee benefits for more than 20 years and is an influential voice in the employee benefits industry.