Benefits ambassadors—employees who promote the programs you offer—can be powerful parts of your benefits communication plan. When you’re trying to explain a complicated health platform, get people jazzed about a new benefit, or increase participation, your own people are often the best way to get your message across.
When the greatest barrier to benefit engagement has nothing to do with your communications, it’s time for a reset. The best tips and techniques for successful benefits communication won’t make a difference if you’re still holding on to these 7 common misconceptions.
Personalization is a top priority for large employers, and thinking about ease of access is key to making that effort work.
As we move into 2020, there are some really exciting topics that are top of mind and are driving our work with large organizations. Here are just a few of the things I’m most energized about and spending the most time working through.
Change is hard. Read how 2 universities used the carrot-and-stick approach—coupled with strategic, multi-channel communications—to drive CDHP enrollment and wellness engagement.
Keep print in your benefits communications mix by choosing recycled or certified paper and printers committed to environmentally friendly printing options.
When you roll out a new program or campaign and you’re underwhelmed by the response to it, don’t assume there’s a problem with program. Instead, there may be a few common barriers preventing your people from taking action. Luckily, we know how to get around them!
Benefits communication experts offer tried-and-true tips and advice for creating winning annual benefits enrollment communications
To inspire action, frame your benefits communication around the concept of loss aversion.
To keep you centered and help you stay calm during benefits open enrollment, try one of these 8 breathing exercises.