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Jennifer Benz April 22, 2015 < 1 min read

Join today’s final Master Class session: Achieving results with user-centric design

Join us today for the conclusion of our 2015 Benefits Communication Master Class series with a NEW sixth session, “Why design matters: User-centric design thinking creates results.”

What on earth is “user-centric design thinking”? Join our webinar to find out—and learn how to incorporate it into successful benefits communication campaigns. Spoiler alert: It’s not as complex as it sounds! In fact, using it can be seamlessly integrated into how you’re already creating your benefits communication and improve your results—up to seven times better, according to one study.

I’ll lead the session and leave plenty of Q&A time for your unique questions.

​Also, if you’re interested in continuing education, the Master Class session is approved for 1 (HR General) recertification credit hour toward PHR, SPHR and GPHR recertification through the HR Certification Institute.

It's true what they say: Beauty is in the eye of the beholder. For any benefits communicator, the most important beholders are employees and families. User-centric design can keep your important policies, programs and messages from getting lost. Register today!

Jennifer Benz

Jennifer Benz, SVP Communications Leader, has been on the leading edge of employee benefits for more than 20 years and is an influential voice in the employee benefits industry.