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Segal Benz  >  Insights  >  Blog  >  Getting the most from open enrollment: A roundup of our favorite tips and resources
October 13, 2011

Getting the most from open enrollment: A roundup of our favorite tips and resources

Jennifer Benz
SVP Communications Leader

We’re right in the middle of open enrollment and it’s not too late—even if you’ve already started enrollment—to have a positive and powerful impact on your employees through effective benefits communication. Let’s not dwell too much on how confusing benefits can be for your employees (even Forbes is writing about that now). Instead, let’s focus on what you can do to make enrollment easier—and make sure your employees aren’t saying stuff like this.

Here are some of our favorite open enrollment tips and articles…

Our tips for this year’s enrollment. Five tips for a not-business-as-usual enrollment

How to make annual enrollment a success. From a webinar we did with NCHRA.

Our PDF Tip Sheets from MetLife’s Open Enrollment Toolbox.

Simple Ways to Make Enrollment More Effective

Simple Ways to Make Enrollment More Effective. A detailed look at actionable ways employers and brokers can make enrollment communication more effective, to increase utilization and the value of their programs.

How to Get Started with Social Media

How to Get Started with Social Media.Detailed tips for using social media for employee benefits, based on our work with numerous large employers.

How to Simplify Benefits Communication

How to Simplify Benefits Communication. A look at the ever-important issue of making benefits information clear and accessible.

World at Work and I are having a three-part discussion series on benefits communication, social media and open enrollment. Two have been published, and the third will be out shortly. Check out the podcasts: benefit communication strategies, trends and challenges, and the use of social media for total rewards communication.

Don’t forget—the design of your benefits material will be just as important as the content. How to make your benefits print materials effective with good design

And, of course, enrollment is a great time to start using social media. Get the full scoop in our comprehensive how-to guide.

Tell us: what are you doing to make enrollment the best yet?

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