Kristin has been our technical lead since day one. Our go-to person for all things technical, she’s responsible for every website engagement, from conception and launch to site training and ongoing maintenance. In addition to ensuring that every web page we create offers users the best experience in terms of formatting, design, and functionality, Kristin makes certain that each page aligns with the client’s brand. Over the years, Kristin’s responsibilities have grown to include overseeing the development of an ever-increasing number of country-specific microsites, including those for Intuit and Adobe. Adept at executing complex, high-priority tasks, she is a stickler for consistency and thrives under pressure. Before joining the Segal Benz team, Kristin’s diverse career background included a stint as a high school math teacher, as well as various roles in consulting, business analysis, process engineering, database design, and computer programming.